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Launching June 2008
2008 Clean Air Green
Tour
Bigger than ever!
2008
National Clean Air Green Tour, a mobile marketing
initiative that will visit more than 120 cities
across
the
United States to educate consumers on the latest
advances in sustainability. The Tour will give visitors
hands-on
experience with well-known brands that support
environmental awareness including Salada
Green
Tea, Bosch Tools, Indy Racing League, Americans for
Balanced Energy and Bosch home appliances.
Presented
by Full Motion Marketing, the
second annual tour features a state-of-the-art
40-foot bio-diesel
motor coach equipped with solar power
charging that will travel through 47 states in six
months, covering
more than 50,000 miles. The Tour will stop at well-known retailers,
as well as Indy Car Series races in
New York
,
Nashville
and Kentucky
providing visitors with information on ways to
maintain a green lifestyle.
The Tour will feature a sweepstakes for a
2009 smart fortwo that will be on display at select
locations
and is sponsored by Salada Green Tea. Manufactured
by smart USA
, the smart fortwo is the smallest car
for sale in the United States. Visitors can register for the sweepstakes via
interactive kiosks at Tour stops
and a winner will
be announced at the Tour’s conclusion in November.
At the Tour,
visitors will be able to view and test ENERGY
STAR-qualified Bosch appliances that help
consumers save energy, water and money at home. Salada will also be providing free samples
of its
anti-oxidant-rich Salada Green Tea, healthy recipes
and coupons.
Full Motion Marketing is making a difference,
changing the world one city at a time
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